I recently listened to a talk between Boris Dornbusch and Caterina Riva.
http://www.artspace.org.nz/programmes/internationalvisitorsprogramme/
"Dornbusch’s practice investigates systems of knowledge and challenges perception through images and objects that cast a sculptural presence in the world as well as unleashing their imaginative power. The viewer acts as the catalyst to the artistic process where materials become concepts and their materiality is constantly disembodied through technology and semantic recontextualisations."
The talk covered the growing dispersal of images through the internet. With sites like Facebook and tumblr circulating images around to viewers. Does the viewing of images in this context cause a loss of meaning. Boris's images circulate on tumblr as part of his creative practice. He embraces this new and unavoidable connection between people and photographs as a way of communicating his ideas to his audience and I think this is how the situation should be viewed.
"Facebook was launched in February 2004. By November 2011, an estimated 100 billion photographs had been shared via the social network. By April 2012, Facebook users were posting photographs at the rate of 300 million per day."
- The Guardian
The existence and mass replication of images on the internet is clearly something that is there and we cannot change it. So what do we do about it?
Dornbusch is viewing this as a way to enhance his practice where sharing becomes, and already has become a large part of the future of photography.